How Much Google Juice Do You Have?

February 26th, 2008

The inspiring design, llc. PageRank Tool

PageRank is a numeric value that represents how important a page is on the web. When one page links to another page, it is effectively casting a vote for the other page. The more votes , the more important the page must be. But, it is also important to realize that Google also measures the importance of the page that is casting the vote, so one vote can be of more “significance” then another. Google then uses all of this information to calcualte a PageRank or PR. A very technical analysis can be found at Wikipedia, Google, and WebWork Shop.

Whats Your Google Juice? Check out Our Page Rank Tool at inspiring design, llc.

Why is it important? Read about Online Marketing - why its important, why you need to do it, and how you can do it now.

Google Gadgets - Make Your Site a Hub

February 2nd, 2008

In previous articles I combed over Google Gadgets for your iGoogle homepage. Now, I move into looking into Google Gadgets for your website. How can you male it that a user of your site doesn’t need to leave? Simply give them all of what they need online in one place - your place. The following are a few of the google gadgets we have been experimenting with. Leave us a comment if you use one on your website and have received positive feedback on it. Most of these gadgets lend themselves well to blogs, but can work on a website if incorporated ina tasteful and thoughtful way. Not like we have here…

Contact Us if you would like help setting these or any other gadget on your blog or website.

General Modules

Real Estate Specific Modules

Local Portals, Targeted Marketing, Amazing Results

January 13th, 2008

Why you should use them to get local info, list your business with, and even own your own…

It started out as the World Wide Web. It was amazing the reach one could have, chatting to someone in Ireland, buying something from South Africa, emailing someone in New Zealand, all from your living room. Everything was about big, wide, and breaking down the invisible boarders of distance that have so long separated neighbors of the world.

Now, we are starting to see a trending back toward local and the community. Google, Yahoo, and AOL all have local portals and searches. Also, independent local portals are becoming big business in the web world. Why, because everyone wins. The people or companies that develop the site do so for branding, marketing, advertising, etc and the users get information on their local community quickly and easily, a service that even the biggest companies have a hard time providing. Why, because it is users of the local community portal that drive the content, and not even Google can keep up with real time information on every local community. It can be expensive to list with nationally based portals, so local small businesses can advertise for much less on a local, community based portal, sometime even for free.

At sites like UrbanaMD.info, a local Urbana Maryland community portal, all businesses can obtain their own webpage for free. This seem counterintuitive if the owner of the site hopes to make some cash, right?, Well, if you look at it, once again everyone wins. The more information listed on the site, the more end users, and the more revenue from advertising. Most of the time the owner of a site is a development company hoping to gain market share through branding - or a local real estate agent or mortgage broker hoping to gain community trust, appreciation, and recognition through providing a community service based application.

If it isn’t obvious by now, my company runs several of these sites, just recently releasing UrbanaMD.info. AT UrbanaMD Joining is FREE, Classified Ads are FREE and UNLIMITED, and basic Business Listings are FREE. Once you join, you will be able to post to the forums, add your business, check out our recipe Xchange, and even create your own “My Urbana Space” page much like MySpace.com. These are only a few of the things going on around here, and new things are being added daily. There are now over 160 local businesses and restaurants now listed under the “Our Urbana” Section

A site like this provides a public service and in using open source software such as Joomla, can be sold as a reasonable priced, pre-packaged application to anyone that is interested (contact us if you are). But this isn’t just a pitch; you should list your business with every local portal possible, getting your name out there as much as possible. But owning and operating a local portal can take your business to the next level.

Some more articles to mull over:

Get Thee To Thy Local Portal

Promote Your Business through Local Web Portals

Local Portals Mean Big Business

Geolocal - Local Internet Marketing for Small Business

.inspiring.estates.

January 12th, 2008

.inspiring.estates. is a content management system (CMS) geared specifically to Real Estate agents, that allows you to manage properties on your website in an easy and effective way. This powerful combination enables you to run a real estate website and use the most user friendly open source Web Content Management System (CMS) available today - Joomla CMS!
Our products are developed based on several case studies and feedbacks from our users. Now you can list and manage your real estate properties easily using .inspiring.estates.

  • Easily Manage Properties and Site Content
  • Publish and Showcase Properties at the Click of a Button
  • Attach an Unlimited Number of Photos per Property
  • Advanced On-Site Search Engine
  • Search Engine Optimized
  • Recommend Property to Friend Feature
  • Company and Agent Information
  • Allows Individual Agent Login and Listings
  • Featured Property Module
  • Print Property Details
  • Save Property Info as PDF

These are several reasons you can be assured that choosing our .inspiring.estates. is the right investment for your company. Many realtors interested in .inspiring.estates. also love our .inspiring.mail. program, an email managment system.

35+ Small Business Online Resources - Inspiring Solutions for an Online World

November 1st, 2007

Google Everything - AdWords, Analytics, Apps, Base, Calender, Code, Gmail, Local, Maps, Webmaster Tools

SpeedTest - Self explainitory, but this one gve as great interface and you can save results from session to session.

Yelp - Review and talk about what’s great (and not so great) in your area (restaurants, dentists, hairstylists, and anything local)

ZapReader - Web based speed reading program. Grain of salt alert: the site says you can experience a 300% increase in reading speed, without any loss in comprehension

YouSendIt: Have you ever had to clean out your inbox just so you’d have room to send out an email? YouSendIt puts and end to that trouble by sending files up to 2GB to your clients.

Basecamp: Basecamp offers a way to improve project communication. Use it to keep your teammates and clients informed about what’s going on with your projects.

Lulu: Lulu gives fledgling writers an easy way to get published. Each product is printed as it’s ordered, so you don’t have to build an expensive inventory.

PayPal: Give your clients a way to pay without sharing their financial information by using PayPal.

Campfire: Campfire is a web-based chat tool that’s ideal for online meetings with clients or coworkers.

LogMeIn: Don’t let your business suffer because you can’t take your computer on the road. Use LogMeIn to get access to your computer’s desktop anywhere

LinkedIn: LinkedIn offers online networking at its best. Find opportunities and contacts based on your work and the people you already know.

Craigslist: Craigslist is an invaluable tool for any freelancer. Find clients, sell your work, buy supplies, network and more using Craigslist.

l8r: If you’re working at 2AM but prefer that your client thinks you keep normal hours, you can use l8r to delay sending messages until a specified time. You can also use it to schedule emails that you know you’ll send, like reminders.

Pinger: Forgot to send an email? Don’t worry, you can send an audio email message to your recipient instead using Pinger.

Yugma - Free online collaboration with real-time desktop sharing, virtual meetings and more.

Plaxo - Plaxo offers toolbars for major email clients and web browsers (at least in Beta release) to keep your address book updated across all the applications that you use.

vflyer - Create a standardized classified ad that can be used online or in print.

GrandCentral - One phone number that will ring all of your phone lines and organize all of your voicemail into one mailbox.

Website Grader - How good at you at optimizing your website for Search Engines?

Lipsum Generator - Generate Latin filler text for mock-ups and story boarding websites

stock.xchng: Add photos to your writing or web design at low or no cost. stock.xchng provides tons of stock photos, many of them royalty-free.

MorgueFile: MorgueFile’s high resolution photos are has-beens in the stock photography world, but that doesn’t mean they won’t do a great job spicing up your work.

Designers Toolbox: Get set up with all the legal forms your design business may need with Designers Toolbox

Nolo: If you’ve got a legal question about your business, head to Nolo. Experts there offer legal advice for independent contractors and consultants.

Prosper: Using Prosper’s people-to-people lending website, you can borrow money for business expenses from real people. If you have extra cash, use Prosper to earn interest by lending to others.

MiddlePost Docs - Electronic signature services that allow you to get legally binding electronic signatures on your contracts.

IconnectE - Network with start-ups, small business owners, entrepreneurs, and others to create more business opportunities for yourself.

88 Miles - Unobtrusive time tracking that allows you to punch in and out of projects as you’re working, and includes on-screen timers that show you how much time you’ve clocked.

For Webdesigners - 295 helpful links for webdesigners



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